Wealth Ships with Sharon Hiebing

If you're new here, you can receive my posts via an email subscription. Thanks for visiting!

According to the US Postal System, over $3 billion in greeting cards get purchased and never sent because the purchaser didn’t have a pen and a stamp!

This begs two questions in my mind:

1. Have pens and stamps become obsolete?
2. Would people send more greeting cards if they didn’t need these tools?

I think the answer to both is yes!  When my printable greeting cards online company, Send Out Cards, was created back in 2003, we already knew that people were not sending cards for three main reasons:

1. Too expensive (the average greeting card is $3-5).
2. Too time consuming to go to the store and buy a card, then a stamp, and then make sure they filled out both the card & envelope without making a mistake.
3. They would simply forget to send cards.

But now it seems as a society, we have absolutely transitioned to a computer age where we rarely mail our bills anymore.  Instead, we pay online.  So stamps are not an everyday staple in most people’s households like they used to be.

Furthermore, how often do we handwrite anything?  Most of us today do the majority of our communicating via computer or phone texting.  Apparently the pen is also going by the wayside.

And even if people do keep pens handy, it really is an inefficient method for filling out cards, because if you make a mistake then you have to either buy a new card and start over, or you have to scratch out the mistake, which looks messy.

So if you’re someone who still loves to send cards, but doesn’t for any of these reasons, then at least there’s an alternative solution for you. After all, do you really think people will be mad at you if you took the time to send them a card and didn’t hand write it (gosh, I certainly hope not)?